Dungeons and Dragons Online Sees 40% Subscription Increase Since Free-To-Play
Since going to a free-to-play model, Dungeons & Dragons Online has seen a 40% increase in subscriptions; doubling internal expectations. The free-to-play model is supported by premium subscriptions and microtransactions and went live at the end of the summer. “[Free players] get to try the game, not be constrained by a one-week trial, and then […]
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